I talk about social media in Geneva

Note: This post originally got stuck in drafts, I choose to (re)post it under it’s intended publishing date.

Earlier this week I held a back to basics, you-can’t-fake-it-in-social, respect-your-audience workshop on “The True Meaning of Social media and it’s Promise Beyond the Hype” at Europe’s premier pharmaceutical marketing event, the PharmaBrand Summit 2008 in Geneva.

I was there with, and on behalf of, the good people of Orbitsville the Stockholm/Manchester based agency I work with a lot, and enjoyed myself tremendously. Great event, interesting conversations.

I’ll see if I can get hold of some video from the workshop to post.

Geneva neighborhood snapshot.