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Brand Huddle in Japan
Posted by Jaan on February 14th, 2011 | Add your comment
On occasion companies have a hard time translating their visual and brand concepts to sites and apps for other markets. Either it feels contrived, or it goes the other way and feels clueless and intrusive.
Not so with Huddle Japan.
I’m very pleased with the work of our friends at Tokyo’s Cloud Gateway. They used the brand elements we created in San Francisco and London and built something in-house that is perfect for the Japanese market. On brand, functional, enticing… I couldn’t have asked for anything more. Take a peek.

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Previous posts
Recommended reading
- I am joining Nansen as Head of Creative
- Better web typography
- My presentation at DevTank: UX for humans
- UI: Improving the Huddle user experience
- Anxiety Design
- The washed out design trend to stay away from
- Saying hello to the updated Huddle identity and site
- User testing on the iPad (more notes from day 2)
- Working on the iPad (first day notes)
- Designing for donations
